Ravi Patel
CEO at SWYM.ai · 12 quotes across 1 episodes
“Adfin was an incubated company whose co-founders were very wealthy people who wanted to bring the Bloomberg terminal idea to AdTech”
Stop Buying Lemons, With SWYM.ai · 11/10/2026 · observation
“What was misjudged was how hard it was to get access to that data because there was always this what I don't know could hurt me kind of mentality.”
Stop Buying Lemons, With SWYM.ai · 11/10/2026 · observation
“Only 55 cents on the dollar is getting to the publisher, raising the question of how impressions are still being bought under these auction dynamics.”
Stop Buying Lemons, With SWYM.ai · 11/10/2026 · observation
“The auction dynamics weren't put into perspective regarding how impressions continue to be purchased when publishers only receive 55 cents on the dollar.”
Stop Buying Lemons, With SWYM.ai · 11/10/2026 · problem
“If you start just focusing more upstream in this industry, you can actually control a lot of the stuff that you don't want to be on or you more and try to capture more of the stuff you want to be on.”
Stop Buying Lemons, With SWYM.ai · 11/10/2026 · strategy
“Through the years and my experience in AdTech, we learned a ton across auction dynamics and how they work.”
Stop Buying Lemons, With SWYM.ai · 11/10/2026 · observation
“Adfin gave insights back to brands and agencies of how to improve, but those insights could be so granular that you couldn't just say 'stop, pull this lever in the DSP and it's fixed.'”
Stop Buying Lemons, With SWYM.ai · 11/10/2026 · observation
“The insights were too granular to be actionable - there was no simple lever to pull in the DSP to fix the problems identified.”
Stop Buying Lemons, With SWYM.ai · 11/10/2026 · problem
“There's so much out there in terms of like everyone kind of figuring out where they position themselves, where they get into the ecosystem”
Stop Buying Lemons, With SWYM.ai · 11/10/2026 · observation
“We made programmatic to be supposed to be more simple, supposed to be more automated and it's more scalable.”
Stop Buying Lemons, With SWYM.ai · 11/10/2026 · strategy
“What is bad inventory to one brand is different to another brand”
Stop Buying Lemons, With SWYM.ai · 11/10/2026 · observation
“Everyone in our industry that's setting up a campaign is going into a grocery store with the money in their pocket.”
Stop Buying Lemons, With SWYM.ai · 11/10/2026 · observation